Copyright Cost Management

While it has never been more important to ensure that the material you are using is copyright compliant, LAD can help you keep the rising costs under control by analyzing content and negotiating lower royalty fees with the content providers.

LAD is 100% copyright compliant. We research, negotiate and pay copyright permission fees. This indemnifies faculty, students and bookstore partners for copyrighted materials used in the course packs we produce.

We help faculty manage the cost of content by providing an itemized breakdown of copyright permission fees prior to printing. This process gives faculty an opportunity to edit content before printing, i.e., delete articles/chapters of books. The faculty member decides what content to use in the course pack.

Most people would not put unlicensed software on their computer. Yet, many people do not think twice about photocopying articles, newsletters or from the Web. Almost any time that you photocopy an article from a trade magazine, a conference presentation or any other copyright-protected work, your organization faces the challenge of ensuring copyright compliance. Though unintentional, in photocopying these works, you may in fact be violating copyright law.

When it comes to photocopying copyright-protected works in the course of business, several federal courts and thousands of American companies agree that most such photocopying requires a license from the copyright holder.

Copyright law allows copyright holders to sue offenders for damages or to recoup lost profits as a result of infringement. For businesses, the cost of copyright infringement can come in many forms, including attorneys' fees, potential loss of assets, negative publicity, and loss of public trust and goodwill. For companies such as Kinko's and Texaco, which faced legal action against them, unlawful photocopying cost them millions of dollars.

Education, awareness and access to convenient means to obtain copyright permission are the best ways to ensure that your organization is doing the right thing with regard to copyright law. Unless you and your colleagues understand when and how to obtain permission to re-use and distribute copyright-protected information, you cannot be sure that your organization is copyright compliant.

By complying with copyright law, everyone wins. Copyright holders who create the content receive fair compensation and control over their work. Organizations benefit, gaining access to the valuable information they need to be competitive, while demonstrating lawful, ethical business practices.

To read more about copyright compliance and the laws, LAD Custom Publishing highly recommends visiting the links below:

Copyright Clearance Center (CCC): www.copyright.com

United States Copyright Office: www.copyright.gov

Association of American Publishers: www.publishers.org

*Reprinted with permission from the Copyright Clearance Center